We have joined forces with Hope For The Day to bring their clinically backed mental health education curriculum, centered on proactive suicide prevention, into the brewery, and in front of every member of our team. In discussing mental health, we realize we are not crazy, messed up, or insane, but we’re all going through this thing called life. And things are pretty weird, huh? In breaking the silence of stigma around our own mental health, we’re inspired to take the next step in bringing the conversation out into our taproom and in front of our community.
Hope On Tap
Starting 8/1 and running through September,* we’re donating $2 from every beer sold in the taproom to support Hope For The Day’s efforts. To celebrate the collab, we’ve created limited edition screen-printed CIB x HFTD posters — which we’ll be donating additional proceeds from each poster sold to help provide mental health resources for one individual. In breaking the silence of stigma around our own mental health, we’re inspired to take the next step in bringing the conversation to our taproom and out to our community.
Hope for the Day (HFTD) is a non-profit movement empowering the conversation on proactive suicide prevention and mental health education.
*Coney Island Brewery will donate thirteen dollars to Hope For The Day for every limited-edition co-branded poster sold at participating retailers in the State of New York from approximately August 1, 2020 through December 31, 2020 up to a maximum donation of $2,600.00. Coney Island Brewery will donate $2.00 to Hope For The Day for each draft, 6-pack or 12-pack of Coney Island Beer products sold at Coney Island Brewery from August1, 2020 through September 31st up to a maximum donation of $5,000.00.